The brief
Built the organic acquisition engine from scratch for an early-stage EdTech startup competing against legacy coaching giants.
What we did
- Keyword Hijacking: Targeted low-competition, high-conversion long-tail search intent.
- Conversion Rate Optimization (CRO): Embedded sticky lead magnets and WhatsApp triggers.
- Content Speed: Published 80+ high-utility reference articles in 30 days.
What happened
- 150,000+ impressions within 90 days of domain launch.
- Page 1 placement for core niche prep terms.
- Generated 1,200+ qualified student leads organically.
Every metric on this page is tied to a delivered project and a defined reporting period. We do not publish invented results.