The brief
An IIT-JEE brand whose audience skews entirely Gen-Z. We rebuilt the visual language around outline cards and animated counters so the site matches the cohort it is selling to.
Stunning neon-themed engineering prep portal built for Gen-Z. Uses modern outline cards, animated counting states and high-contrast styling.
What we built
- Cohort-matched design. High-contrast neon outline cards built for a Gen-Z engineering audience.
- Animated counting states. Enrolment and result counters animate on scroll to pull attention to the numbers.
- Responsive menu system. Navigation rebuilt so the full programme tree works on a phone.
Before and after
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